We were delighted to see the launch of the brand new BNP Paribas careers website this May, spearheaded by global talent acquisition experts, Talent Collective.

We’ve worked really closely with Talent Collective on this project, producing eleven new videos and professional photography to enhance the site and convey what it’s like to become part of one of the world’s largest and most successful banking groups.

The videos, which feature current BNP Paribas staff are an integral part of the new site, and give prospects and applicants a real insight into the world of BNP Paribas.

An inspiring homepage video complements their theme of ‘the bank for the changing world’, supported by a number of engaging videos on early careers and experiences, internal mobility and life at BNP Paribas.

As well as bringing life to the website, the photography will be utilised for future marketing collateral and the videos produced will continue to generate interest and engagement through online marketing and social media.

Since the campaign launch, the videos have already generated over 2,000 views on YouTube and will continue to contribute to the talent acquisition efforts at BNP Paribas.

Teresa Grosvenor, Senior Project Specialist, Brand & Experience at Talent Collective says:

“We’ve had really positive feedback from the team at BNP Paribas for this project, both in terms of how great the content looks and how engaging it is. The videos are such a compelling part of the campaign. It was a large project, which was handled quickly, efficiently and with ease. It’s brilliant that we are able to deliver content like this to our clients with such confidence.”

If you would like to discuss how video can enhance your talent acquisition strategy, please get in touch today.